Marketing Coordinator Regional

The Marketing Coordinator is responsible for integrating promotional activities, communication efforts, and marketing strategies to support commercial and consumer initiatives as a primary function, and collaborating with the PR team as a secondary function.

This role will support the marketing team by:

• Regularly distributing marketing assets and promotional materials (graphic, audiovisual, and digital) to Spanish-speaking Latin American clients.
• Planning, coordinating, and executing special events, promotional actions, and marketing activations across various Latin American territories.
• Overseeing and coordinating the production of merchandising and POP materials for Mexico and Central American markets.
• Managing the marketing budget for Mexico and Central America, ensuring efficient use of resources.
• Controlling and tracking purchase orders and invoices.
• Monitoring and reporting the performance of promotional actions and marketing campaigns (KPIs such as reach, engagement, sales, or affiliates).
• Conducting competitive analysis and tracking market trends.
• Participating in coordination meetings and project updates.
• Maintaining fluid communication with the regional team and other departments (Programming, Growth Marketing, Distribution, PR, Operations, Brand).
• Key Responsibilities
• Execute marketing programs that increase awareness, acquisition, and loyalty for the Universal+ product.
• Support commercial teams with trainings, screenings, and B2B initiatives for affiliate and ad sales clients.
• Request, deliver, and monitor ads, key graphic assets, and promotional materials for both trade and consumer initiatives.
• Collaborate with all marketing areas to ensure affiliate plans are fully integrated with marketing efforts and business goals.
• Coordinate relationships with third parties such as production companies, vendors, or CRM agencies to successfully implement marketing initiatives.
• Support the execution of local and pan-regional post-sale activities.
• Prepare marketing reports and presentations.
• Coordinate translation of marketing documents for distribution.
• Maintain close insight into market trends and competitors’ programming and marketing initiatives. Stay informed about local opportunities, venues, key media outlets, and influencers relevant to each channel’s target audience.
• Manage administrative functions including but not limited to filing, inventory control, meeting scheduling, invoice processing, and budget tracking.
• Support the marketing team with incoming requests.
• Identify opportunities and negotiate barter deals, partnerships, and alliances.
• Provide occasional support to the PR team in implementing local initiatives.

1. Residence in Mexico City, Mexico
2. Minimum of 2 years of experience in similar roles within entertainment, media, film, or consumer goods companies
3. Experience dealing with clients, vendors, and partners
4. Educational background in Marketing, Communications, Advertising, Journalism, or Communication Sciences
5. Proficiency in English is essential
6. Strong experience in teamwork and collaboration

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.

NBCUniversal is a subsidiary of Comcast Corporation.

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The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

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The UNI portfolio includes eight global entertainment brands. Fantastic content is at the heart of what we do, and these unique brands offer a full range of entertainment.

Universal Networks International is part of NBCUniversal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal is owned by Comcast Corporation.

That’s what makes us uniquely NBCU. Here, you can create the extraordinary. Join us.

The UNI portfolio includes eight global entertainment brands. Fantastic content is at the heart of what we do, and these unique brands offer a full range of entertainment.

Universal Networks International is part of NBCUniversal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal is owned by Comcast Corporation.